<p>As awareness of messaging as a social phenomenon in its own right grows, awareness of the role of stickers in monetizing free messaging apps is also growing. Stickers represent one of the major music marketing opportunities on messaging platforms as demonstrated by acts like Paul McCartney and One Direction. They're also becoming revenue sources for musicians. Today TextPride announced the release of new paid sticker packs from music and sports brands including Wiz Khalifa on mobile messaging apps Viber, Kik, GroupMe and Cubie. [Original press release incorrectly mentioned CeeLo Green].</p><p>Stickers have already been shown to be both a strong marketing tool and a potential revenue stream for musicians on mobile messaging apps and platforms.</p><p>I've been trying to encourage the idea that user-generated stickers and diy sticker markets offer additional marketing opportunities especially in the form of stealth and grassroots campaigns.</p><p>For those seeking a company that can help them get started with sticker campaigns on messaging apps, New York-based TextPride is one option.</p><p><a href="http://www.hypebot.com/hypebot/2014/03/ceelo-green-releases-paid-sticker-pack-for-multiple-messaging-apps-via-textpride.html">Keep reading...</a></p>