<p>Microsoft's Office 365 is one of the company's strongest success stories, and it's taking advantage of the product's strength to fight back against competitors like Google, which offers a wealth of free and low-cost productivity tools. Of course, there's always a price to pay, even for so-called free apps, noted ITIC analyst Laura DiDio. Support and service are MIA with Google Apps, for example.</p><p>Microsoft and GoDaddy on Tuesday announced they were partnering to market Microsoft's Office 365 to GoDaddy's 12 million small business users. GoDaddy's small business users can attach Office 365 to a domain name and get access to cloud storage and Microsoft's productivity suite. 24/7 live customer service is part of the package.</p><p>Launched in 2011, Office 365 is a cloud-based app that supports email, shared calendars, instant messaging, online conferencing and access to Office documents. The product has been well received since its debut, and Microsoft now is trying to step up its adoption further. On a Tear</p><p>"Office 365 is Microsoft's fastest-growing commercial product ever," said a Microsoft spokesperson in a statement provided to the E-Commerce Times by PR representative Ronnie Martin. "In fact, the Office 365 business is now on a US$1.5 billion annual revenue run rate, and one in four of our business customers now has Office 365."</p><p><a href="http://www.ecommercetimes.com/story/79803.html">Keep reading...</a></p>