<p>In David Folkenflik's new book, Murdoch's World, the media reporter has at least one cautionary tale for anyone that wants to write a less-than-flattering story about Fox News: They will always win. The Washington Post's Erik Wemple has a bit from Folkenflik's book, which explains just how hard it is to deal with the Fox News's notorious PR team.</p><p>It seems that Matthew Flamm of Crain's New York Business wanted to write a story about how CNN had passed Fox in the ratings race, but then was stonewalled by the PR team at Fox. Then, Flamm got a fishy e-mail from an alleged staffer's Hotmail (red flag!) account.</p><p>"I work at Fox but I heard from a friend at CNN that you were doing a story on them beating us in February ratings. Thought I'd pass along a tip for you..." the e-mail began. It then described a meeting where execs had decided that Bill O'Reilly would anchor the network's presidential primary coverage in 2008 a big move considering that going with an "opinion" person would go against the network's credo of "fair and balanced."</p><p>Flann mistakenly ran with this one-source scoop only to find out later that it wasn't true. But in doing so, he served up an underhand pitch for Fox and they knocked that "tip" and Flamm's reputation out of the park</p><p><a href="http://www.theatlanticwire.com/politics/2013/10/how-fox-news-ran-sting-reporter-discredit-his-work/70883/">Keep reading...</a></p><p>Read also:</p><p><a href="http://www.rawstory.com/rs/2013/10/24/book-fox-news-planted-false-information-to-discredit-critical-reporter/">Book: Fox News planted false information to discredit critical reporter</a> (Raw Story)</p><p><a href="http://www.crainsnewyork.com/article/20131024/MEDIA_ENTERTAINMENT/131029929">I&#039;m the reporter Fox News conned</a> (Crain's New York Business)</p><p>Explore: <a href="http://news.google.com/news/more?ncl=d8BmXaWe_4l_iEMy2I1xkoD6A9cKM&ned=us">25 additional articles.</a></p>