Monday, July 2, 2012

Oracle’s Hurd to Spell out New ‘customer Experience’ Product Strategy

Oracle is planning to build on its acquisitions of companies such as ATG, Fatwire and RightNow with a new product strategy centered around customer experience management, as co-president Mark Hurd will explain on Monday during an event in New York. Mark Hurd CEM refers to the notion of improving a...

<A HREF="http://www.pcworld.com/businesscenter/article/258263/oracles_hurd_to_spell_out_new_customer_experience_product_strategy.html">Read More</A>

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