<p>Line, the mobile messaging application that has built up more than 110 million customers around the world, particularly in Asia, is hoping to make similar inroads in the United States.</p><p>The company, which is headquartered in South Korea, set up an outpost in San Francisco at the end of last year.</p><p>"People are really taking to this new way of communicating," said Jeanie Han, the chief executive of the American offices. "We realize that this could translate over to the Western part of the world."</p><p>Cracking the American market will be tricky.</p><p><a href="http://bits.blogs.nytimes.com/2013/03/29/can-lines-messaging-app-crack-the-american-market/">Keep reading...</a></p>