<p>IBM has updated its Connections social software to offer users the ability to analyse data from inside and outside their organisations, including Facebook, Twitter, audio and video data.</p><p>The move will allow staff to view activity streams from social networks, alongside business content such as customer satisfaction surveys, expense reporting or marketing leads.</p><p>Such big data analytics capabilities will allow employees to quickly pinpoint customer and competitor trends, and then discuss ways of reacting to such trends in the company via internal Connections social feeds. Meanwhile, line managers will be able to gain better insight into employees' whereabouts and performance.</p><p>The next edition of IBM Connections, which will be available from March 2013, will also offer users deeper integration with Microsoft Outlook enabling them to access their profiles, files and communities directly from the Microsoft Office email application.</p><p><a href="http://www.v3.co.uk/v3-uk/news/2239743/ibm-adds-big-data-capabilities-and-microsoft-office-integration-to-connections">Keep reading...</a></p><p>Read also:</p><p><a href="http://www.fiercetelecom.com/story/ibm-upgrades-connections-unified-communications-meets-social-media/2013-01-29">IBM upgrades Connections as unified communications meets social media</a> (FierceTelecom)</p><p><a href="http://www.enterpriseappstoday.com/social-media/ibm-forges-cloud-connections-for-revamped-social-enterprise-slate.html">IBM Forges Cloud Connections for Revamped Social Enterprise Slate</a> (Enterprise Apps Today)</p><p><a href="http://www.cio.com/article/727686/IBM_to_beef_up_content_management_analytics_in_Connections_enterprise_social_product?taxonomyId=1375">IBM to beef up content management, analytics in Connections enterprise social ...</a> (CIO)</p><p>Explore: <a href="http://news.google.com/news/more?ncl=dHRJ8en3Xai92EMkPI-tedlLN9lfM&ned=us">36 additional articles.</a></p>