<p>The thesis behind Cirrus Insight is pretty simple: Salespeople spend most of their day in email, so why not bring the other tools they need into their inbox?</p><p>That's what the customer relationship management (CRM) startup has been working on since its 2011 launch. In the last two years, Cirrus has transformed from a tool that connects Salesforce with Gmail into more of a platform, offering Gmail integration for nearly two dozen apps on the Salesforce AppExchange.</p><p>As of today, that list includes Marketo, Eloqua, Hubspot, ExactTarget, and several other automated marketing solutions.</p><p>"When we looked at the apps people wanted, marketing automation was really at the top of the list," said Brandon Bruce, Cirrus Insight's chief operating officer and cofounder, in an interview with VentureBeat.</p><p><a href="http://venturebeat.com/2013/12/11/gmail-marketing-automation-cirrus-insight/">Keep reading...</a></p><p>Read also:</p><p><a href="http://www.destinationcrm.com/Articles/CRM-News/Daily-News/Cirrus-Insight-Brings-Geopointe-Geolocation-to-Gmail-93755.aspx">Cirrus Insight Brings Geopointe Geolocation to Gmail</a> (Destination CRM)</p><p>Explore: <a href="http://news.google.com/news/more?ncl=dymbnOjw4zQrc7MMo80l2uvFv17yM&ned=us">3 additional articles.</a></p>